Wednesday, June 17, 2009

The Great Watermelon Hunt

Etsy Admin Update 6/18/08 There will be changes to this once Etsy rolls out the updates and they get integrated in the search engines. I will run this experiment again. It took a while for my listings to get bumped off, it may take a while for them to reappear.
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Further using my watermelon hat as an example, I thought it was time to do a thorough search of google for my listings of my hat. I have it listed on several sites and with all the hoopla on Etsy, I wanted to see, in real time, how the other sites were holding up against each other for the who's on first listing.

First I cleared my cache, my browsing history and anything that could be lurking that could filter my search. And I logged out of Google.
Next I did a simple search in Google for "watermelon hat" without the quotes, thinking like a buyer, that they want a watermelon hat so that is what they would enter.

Here are the results:
Artfire: page 1 in the shopping results
Cosa Verde: page 5
iCraft: page 6

Other hits:
Twitter iCraft: page 14
my blog, previous post: page 14
iCraft (for a different listing): page 15
another blog: page 17

Note: My Etsy and My 1000Markets listings were not found

I stopped looking after page 50, forgive me. Now as with all experiments there are flaws, so let's point them out. First I did not look at all 79 pages (there may have been even more), and I may have missed a listing on the 50 pages that I did scroll through, but I believe I was looking pretty carefully. A few other Etsy shop's listings did appear, but not mine, and not near the number for sale on the site. Also, since this is my personal computer there might still be some residual memory that would muck up the page numbers a bit, but I don't think it would make a listing disappear. Also I am a new member to 1000Markets, so maybe they are slower to put up their listings, however my listings for Artfire and Cosa Verde are also new and they made it in somehow.

And it should be noted in an attempt to find my 1000Markets listing, I searched for my exact title listing "Watermelon Cotton Hat by Boston Beanies" and still I got nothing, so I am really puzzled by that. I checked my tags, and there are enough and not too many repeating words, so it really should come up.

And when I did the same search, "Watermelon Cotton Hat by Boston Beanies", a completly different listing on Etsy came up on page 1. It is like the Twilight Zone for those two sites.

So what did I learn? Well I know the average buyer will never scroll though 50 pages, I'm lucky if they look through 5. And that Etsy is not the only site having listing visibility problems. And it should be noted, I have been watching my Google Analytics very closly this past weekend, and will continue to do so for the next few weeks, and that while Etsy is still having listing visibility problems, somehow, I manage to get more Etsy hits than Artfire hits, despite being on page 1 with Artfire. And many more of these hits come from search engines. I will not jump the Etsy ship, but I am puzzled at where the leaks are.

So the mystery continues...


ArtFire - Buy Handmade - Sell HandmadeiCraft.ca - Only Handmade Art & Crafts1000 Markets

2 comments:

  1. For 1km you need to set up a Google Base feed, the thread on it. It sounds complitcated but it's not:

    http://www.1000markets.com/forums/302/topics/4000

    All of my 1km stuff shows up automatically since there's a market feed set up through The Boardwalk market. If you're in a market, you can ask them to set up a feed also.

    ReplyDelete
  2. You can set up automatic uploads to Google Base using your Etsy shop feed as well. Directions are available here:

    http://bit.ly/3FoX1h

    Sean

    ReplyDelete

The Great Watermelon Hunt

2 comments
Etsy Admin Update 6/18/08 There will be changes to this once Etsy rolls out the updates and they get integrated in the search engines. I will run this experiment again. It took a while for my listings to get bumped off, it may take a while for them to reappear.
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~

Further using my watermelon hat as an example, I thought it was time to do a thorough search of google for my listings of my hat. I have it listed on several sites and with all the hoopla on Etsy, I wanted to see, in real time, how the other sites were holding up against each other for the who's on first listing.

First I cleared my cache, my browsing history and anything that could be lurking that could filter my search. And I logged out of Google.
Next I did a simple search in Google for "watermelon hat" without the quotes, thinking like a buyer, that they want a watermelon hat so that is what they would enter.

Here are the results:
Artfire: page 1 in the shopping results
Cosa Verde: page 5
iCraft: page 6

Other hits:
Twitter iCraft: page 14
my blog, previous post: page 14
iCraft (for a different listing): page 15
another blog: page 17

Note: My Etsy and My 1000Markets listings were not found

I stopped looking after page 50, forgive me. Now as with all experiments there are flaws, so let's point them out. First I did not look at all 79 pages (there may have been even more), and I may have missed a listing on the 50 pages that I did scroll through, but I believe I was looking pretty carefully. A few other Etsy shop's listings did appear, but not mine, and not near the number for sale on the site. Also, since this is my personal computer there might still be some residual memory that would muck up the page numbers a bit, but I don't think it would make a listing disappear. Also I am a new member to 1000Markets, so maybe they are slower to put up their listings, however my listings for Artfire and Cosa Verde are also new and they made it in somehow.

And it should be noted in an attempt to find my 1000Markets listing, I searched for my exact title listing "Watermelon Cotton Hat by Boston Beanies" and still I got nothing, so I am really puzzled by that. I checked my tags, and there are enough and not too many repeating words, so it really should come up.

And when I did the same search, "Watermelon Cotton Hat by Boston Beanies", a completly different listing on Etsy came up on page 1. It is like the Twilight Zone for those two sites.

So what did I learn? Well I know the average buyer will never scroll though 50 pages, I'm lucky if they look through 5. And that Etsy is not the only site having listing visibility problems. And it should be noted, I have been watching my Google Analytics very closly this past weekend, and will continue to do so for the next few weeks, and that while Etsy is still having listing visibility problems, somehow, I manage to get more Etsy hits than Artfire hits, despite being on page 1 with Artfire. And many more of these hits come from search engines. I will not jump the Etsy ship, but I am puzzled at where the leaks are.

So the mystery continues...


ArtFire - Buy Handmade - Sell HandmadeiCraft.ca - Only Handmade Art & Crafts1000 Markets

2 comments:

BeachyRustica said...

For 1km you need to set up a Google Base feed, the thread on it. It sounds complitcated but it's not:

http://www.1000markets.com/forums/302/topics/4000

All of my 1km stuff shows up automatically since there's a market feed set up through The Boardwalk market. If you're in a market, you can ask them to set up a feed also.

.Dtnv9RzlNPNIT1Lr0VpOAWs99RtMgehNg-- said...

You can set up automatic uploads to Google Base using your Etsy shop feed as well. Directions are available here:

http://bit.ly/3FoX1h

Sean

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